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Explore Willie’s experience, expertise and background. Answers show matching information from this profile.
Quick overview
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- +19049772991
Licensed in
FL, GA, VA

Explore Willie’s experience, expertise and background. Answers show matching information from this profile.
Quick overview
FL, GA, VA
Mortgage Professional · Preferred Rate
NMLS # 205317
Willie Smith has been in the mortgage business for nearly 30 years, and one thing he has learned is that buying a home does not have to be more complicated than it needs to be.
Professional background
Willie Smith has been in the mortgage business for nearly 30 years, and one thing he has learned is that buying a home does not have to be more complicated than it needs to be. His approach is pretty simple: understand where people are, help them understand their options, and give them a clear plan for what comes next. Willie is a Branch Manager with Preferred Rate and leads the Military Mortgage Pros team. Helping military families is especially important to him, but his work goes well beyond VA loans. Over the years, he has helped first-time buyers, move-up buyers, self-employed borrowers, and families using FHA, conventional, down payment assistance, and other financing options. Education has always been a big part of how Willie does business. He believes people make better decisions when they understand what they are looking at and why it matters. Whether he is sitting down with a homebuyer, teaching a Realtor class, or speaking to a group of military families, his goal is to take something that may seem complicated and make it easier to understand. Throughout his career, Willie has helped hundreds of families with their homeownership goals and has served on the Florida Housing Finance Corporation’s lender advisory board. But for Willie, experience is not about knowing everything. It is about knowing the right questions to ask, looking at the whole picture, and helping people find the path that makes the most sense for them. Willie also believes there is a big difference between simply getting someone approved and helping them make a good decision. Budget, monthly payment, future goals, available cash, and the right mortgage all matter. Sometimes everything is ready to go. Sometimes there is a little stickiness. Either way, Willie wants people to leave the conversation knowing what their next step should be. Outside of mortgages, Willie is a husband of more than 30 years and a proud father of three sons. He is also a former coach and entrepreneur. Those parts of his life have helped shape how he works with people today: be real, tell the truth, teach what you know, and try to help people grow. For Willie, a mortgage is more than a transaction. It is part of a bigger plan for a person or family. His philosophy is simple: Be real. Educate. Serve. And always leave people with a plan.
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Professional category
Confirmed from public sources
Mortgage Professional
Primary market
Confirmed from public sources
Jacksonville, FL
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